A wild turkey's eyesight is estimated to be about 10 times better than a human's. In addition, turkeys can distinguish color to some degree and are quick to spot unnatural colors in their environment. For this reason, turkey hunters should avoid clothing that will draw attention to them. The best camouflage clothing is both protective and comfortable. Many hunters make the mistake of camouflaging everything except their face and hands. This is a serious mistake because the face and hands reflect light, and they are the body parts a hunter is most likely to move. Face masks, gloves and camouflage make-up are most frequently used to camouflage the face and hands.

Face masks can obscure vision, cause glasses to fog, and lead to overheating. Facial greases tend to run if you get hot. Some new models of face masks have provisions for fitting around the frames of glasses, and are less likely to cause glasses to fog. Every hunter is different, and like most equipment, trial and error is the only means of determining the best combination. Gun camouflage is also important because the gun barrel reflects light. Camouflage tape and camouflage spray paint work well to mask the gun's shiny appearance. There are camouflage paints available for guns that can be removed after the turkey season is over.